Dictionary

AFFILIATE CODE
When you sign up as a partner at PokerAffiliate.com, you’ll be assigned a special number that will be incorporated in all of the banners and text links you place on your site. This number ensures that all players that you recruit to PokerRoom.com and EuroPoker.com are assigned to you. See TRACKERS.

BANNER BANK
In the Banner Bank affiliates will find a range of different promotional banners in various sizes promoting our four brands. The bank is regularly updated by a team of dedicated graphical designers. Implementing one of the banners from the Banner Bank onto your site is just click and a copy/paste away. See TRACKERS.

CASINO GAMES AFFILIATE
By reaching the Silver level of the PokerAffiliate.com Partnership Program we will include selected casino games into the deal (for PokerRoom.com only). Silver includes Black Jack and the Gold Level also adds Caribbean Pirate Poker. For casino games you earn an amount calculated using the following formula:

GAME HOUSE EDGE x PLAYER TURN OVER x CURRENT REVENUE SHARE PERCENTAGE = YOUR CUT

But you could also opt for a CPA deal for your casino players.

• See CPA and REVENUE SHARE for more info.

CHILD AFFILIATE - 10% INCOME
An affiliate signed-up by you. When a child affiliate makes money from recruiting players to any one of our four brands so do you! You’ll receive 10% of their generated income.

• See MULTI-TIER PROGRAM.

COMPARABLE STATISTICS
After having created trackers and selecting what revenue models to use, it is vital to measure the success of various banners and text links. The PokerAffiliate.com statistics tool allows you to easily compare individual links, campaigns and revenue models.

CONVERSION RATE
A percentage figure (depositing players divided by the number of hits) that helps you determine the quality and potential of the players you send to our brands. A high conversion rate means that a lot of the players you direct to start to play on one of the sites not only check up on the site and its free services (for play money) but also starts to play for real money.

CPA - $75-$150 (For PokerRoom.com only)
CPA, or cost-per-acquisition, is a revenue model that earns you a fixed cash amount for each recruited player who either collects a 100 Player Points on PokerRoom.com or in the PokerRoom.com casino.The CPA deal starts out at $75 per player (first recruited player only) but as soon as your recruit at least two players and move up the Partnership Level Program, that figure will increase!
Payments are sent twice a month as long as they surpass $50.

DEPOSITING PLAYER
This figure states how many depositing players you have recruited.

GRAND-CHILD AFFILIATE - 5% INCOME
When an affiliate you signed-up in turn signs up an affiliate, that affiliate becomes a second-tier, or grand-child affiliate to your affiliate program. You’ll receive 5% of any earnings a grand-child affiliate generates.

• See CHILD AFFILIATE and MULTI-TIER PROGRAM.

LIFETIME REVENUES
This figure states how many depositing players you have recruited.

MULTI-TIER
Apart from just being a partner at PokerAffiliate.com, you can also recruit affiliates affiliates! You will then make money when they recruit revenue-generating players to any one or more of our brands too!



PARTNERSHIP LEVEL PROGRAM
Extensive information about the Partnership Level Program can be found on the about page of PokerAffiliate.com.

POKER GAMES AFFILIATE
Revenues from poker games come from sharing the income from rake and tournament fees that are generated by players at any of our four sites. The initial percentage is 30% but will increase as you move up the Partnership Level Program. Alternately, you can opt for a fixed amount (CPA) instead, collectable as soon as your recruited player fulfils a certain criteria. CPA deals start at $75 per player (for PokerRoom.com only).

• See CPA and REVENUE SHARE for more information.

REAL MONEY SIGN-UP
The number of players you have recruited that have signed-up for real money games but are yet to make a deposit.

REVENUE SHARE - 30-40%
Revenue Share is a revenue model that splits the income from a real money player between you and the site you are promoting. How much you earn is based on a percentage. Revenue Share payments are sent bi-weekly as long as they surpass $50. By advancing up the Partnership Level Program, the percentage you earn will increase! Initially you receive a 30% revenue share, but it can rise to as much as 40%!

TRACKER
A tracker is a bit of code that traces all people who click on the links promoting one of our four brands back to you. After creating a tracker in the Tracker section of My Account name it and specify the web address where it will be used to promote the specific website you choose to promote from our four sites. To implement a banner from the Banner Bank, simply choose a banner and assign a tracker to it. An HTML code will then be auto-generated for easy usage. Please note that you can choose to create a tracker for one, or even all of our brands.

• See BANNER BANK.